To use the cleansing gel, wet the face with warm (not hot) water, lather a small amount of Serra cleansing gel on wet hands and massage gently in a circular motion over the entire face.
Rinse thoroughly and pat the face dry. It can even be used on the eyes to take off makeup. As for skin types, it is recommended for dry, sensitive skin to apply a moisturiser within 3 minutes to help and encourage lipid bi-layer repair.
An excellent skin routine would include pairing this with the Serra Soothing Cream, and Serra Hydration Mask is a match made in heaven!
If you need to remove makeup, it is recommended to use another cleanser such as Micellar water first, and then follow it up with the cleansing gel.